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Fundamental to our company are these Core Values that shape and direct Masebe Food’s strategy and inspire us daily. Our values are integral to the way we do business. They guide the company’s relationships with Team Members, customers, suppliers, independent producers.
Our goals, programs, and metrics are derived from and support the Masebe Foods Core Values.
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- We strive to earn consistent and satisfactory profits for our shareholders and to invest in our people, products, and processes.
- We strive to operate with integrity and trust in all we do.
- We strive to honor God and be respectful of each other, our customers, and other stakeholders.

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- Agriculture still remains mainstay of most African economies
- Access to capital remains a challenge, addressing this factor will improve the investor confidence
- Most farms are managed by women, the strategy will mainstream production and ensure that the size of units are economically viable
- Ensure business sustainability through contracts and consistent supplies of products.
- Provides training and collaborates with training institutions
- Monitors the huge fluctuation in prices and input costs and advises investors accordingly
- Ensure adaptation of technologies involved in the mitigation against climate change
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- Food Safety, Food hygiene, Food traceability, as for the new EU directive laws
- Food Safety Audits and training to national and international food related requirements
- Good Manufacturing Practices
- Food security strategy
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- Agricultural primary production, included horticulture
- Forestry
- Land management( land reform, land use and planning, and farm restructuring)
- Rural infrastructure including irrigation and drainage
- Supply and installation of abattoir equipment
- Crop protection and disease control
- Animal production and health
- Conservation, storage, processing and packaging
- Rural extension services
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- Agro – processing systems/ plants built by design
- Electro mechanic design
- Electro mechanical Maintenance for plants
- Plant Process Reengineering, Restructuring and work flow according to international standards and Food Safety regulations
- Agro- logistics

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- 80% delivering of incubation services with business hosting facilities, it will operate as an INCUBATOR CENTRE and Business Accelerator
- 20% delivering of Business Support Services and Business Development CENTRE (BDC)
- Generating successful entrepreneurs and accelerating the growth and success of entrepreneurial companies by providing them with a comprehensive and integrated range of business support resources and services, including (incubator space, business support services, and clustering and networking opportunities) that after “graduating” will leave the program financially viable and freestanding
- To contribute to the economic growth of African countries, by supporting the Agro-
- Economic Sector
Creating New Jobs:
- By providing fresh graduates and executives with a fighting chance to set up and start their own organization and in turn provide openings for other professionals
- By providing new Job opportunities to young professionals and preventing them from seeking careers abroad
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- Provide Agricultural integrated solutions for the commercial, industrial companies, and specialized retail
- Agricultural Back Office and Business Integration systems consulting provider solution for farmers
- Mobile Market access solutions
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- Export ( foods)
- Market services
- Exhibition services
- Market surveys
- Open new market
- Special foods

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- Our professionalism
- Number of years of experience in this field
- Good Will, and reputation in the Food Industry
- Our Tailor Made Response to our Needs
- Personalized Intervention (we are always available to listen to objectives, to provide to your particular needs.)
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- The company’s business strategy is to create more value added products, improve operational efficiencies and expand agribusiness in Africa
- The approach will ensure that the global challenges of climate change, high energy costs and rising food price are factored in
